UBM Tech's EBN Goes Wide and Deep: Expands Staff and Adds Design-Chain Coverage
Aug 29, 2013
SAN FRANCISCO, Aug. 29, 2013 /PRNewswire/ -- UBM Tech, which serves design engineers and the electronics industry with essential business and technical information, today announced EBN (ebnonline.com), long the industry's leading community for electronics supply-chain and procurement professionals, has added industry veterans Suzanne Deffree as editor in chief and Hailey McKeefry as managing editor, as it continues to deepen community relationships. Additionally, the brand is expanding its coverage to include design chain issues that have often vexed both designers and procurement professionals.
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Launched in partnership with Avnet Electronics Marketing, EBN's Design Chain (http://www.ebnonline.com/designchain) now offers senior executives, engineers, managers, financial analysts, and other professionals involved in managing supply chain activities news, information, best practices and profiles of innovators leveraging industry resources to design new products. EBN will also offer a Design Chain monthly newsletter. To register for the newsletter, go to: http://www.ebnonline.com/register.asp.
In addition, EBN will expand its coverage of strategic supply chain issues, by partnering with Avnet Velocity to produce six digital editions per year, with the first to be published later this year.
EBN's community platform provides an environment that brings the audience into the conversation through moderated discussions, blogs and social media, giving the community equal share of voice with content experts. Today the site has more than 8,300 active community members with an average of 69,000 monthly unique visitors, 109,000 monthly page views and over one million visits from supply chain professionals in 235 countries. Sponsorship opportunities are open to all vendors that wish to participate.
"Since the launch of EBN 30 years ago its mission has been to help procurement and supply chain professionals understand and manage supply chain activities. We're always looking for new ways to assist our audience and we're thrilled to be adding the design chain topic as well as a robust editorial staff," said Patrick Mannion, VP, Brand Director, UBM Tech Electronics. "Our global EBN community will now cover engineering intelligence tools as well as the inspiration that innovates and builds next-generation products."
For additional information on EBN, visit www.ebnonline.com. Contact Deffree at suzanne.deffree@ubm.com and McKeefry at hailey.mckeefry@ubm.com with editorial inquiries. For sponsorship opportunities, contact Jim Dempsey, VP Sales, UBM Tech - Electronics Media at jim.dempsey@ubm.com or 440.318.4755.
Follow EBN on Twitter at EBNonline on Facebook at EBN Online and LinkedIn at EBN Online. EBN is powered by UBM DeusM, an integrated marketing services company.
About UBM Tech
UBM Tech is a global media business that brings together the world's technology industry through live events and online properties. Its community-focused media and events provide expertly curated content along with user-generated content and peer-to-peer engagement opportunities through its proprietary, award-winning DeusM community platform. UBM Tech's brands include EE Times, Interop, Black Hat, InformationWeek, Game Developers Conference, CRN, and DesignCon. The company's products include research, education, training, and data services that accelerate decision making for technology buyers. UBM Tech also offers a full range of marketing services based on its content and technology market expertise, including custom events, content marketing solutions, community development and demand generation programs. UBM Tech is a part of UBM (UBM.L), a global provider of media and information services with a market capitalization of more than $2.5 billion.
About UBM DeusM
UBM DeusM is an integrated marketing services company owned by UBM plc, targeting the fastest growing segment of the online publishing industry: business social media. The company is led by Managing Director Stephen Saunders, Min's Marketer of the Year 2010. He and the other UBM DeusM principals have built and delivered more than thirty successful sites and online communities over the last 2 years. UBM DeusM's service is based on a unique platform, called Community in a Box (CiaB), which employs a structured system of proven B2B Web publishing best-practices, combined with a breakthrough integrated multimedia publishing platform ("n-Server") to enable marketers to quickly and profitably set up specialized communities for their target customers.
Available Topic Expert(s): For information on the listed expert(s), click appropriate link.
Patrick Mannion
http://www.profnetconnect.com/patrickmannion
Suzanne Deffree
http://www.profnetconnect.com/suzannedeffree
For more information on UBM Tech please contact:
Felicia Hamerman, Vice President, Marketing, Electronics
T: 516.562.5652, E: felicia.hamerman@ubm.com
SOURCE UBM Tech