Industry Leading Keynote Speakers Will Reflect on Growth of Embedded Systems Over the Last 20 Years at TechInsights ESC Silicon Valley 2008

TechInsights today announced the keynote speaker line-up and Master of Ceremonies for its 2008 Embedded Systems Conference Silicon Valley. Each speaker will provide reflections on the growth of the Embedded Systems Industry in the last 20 years in celebration of the conference's 20th anniversary.

Jack Ganssle, frequent contributor to Embedded Systems Design and Embedded.com and founder of three electronics companies; including one of the world's leading producers of embedded development tools, will take the reigns as Master of Ceremonies for this year's keynote presentation, to be held April 15, 2008 at the McEnery Convention Center in San Jose.

Keynote Highlights:

Under the theme "Celebrating 20 years of Embedded," ESC Silicon Valley will feature a multimedia Keynote Address, with a host of industry experts, authorities, inventors and creators:

  -- Jim Ready, president and CEO of MontaVista and developer of the first
     viable commercial RTOS product
  -- PJ Plauger, president of Dinkumware and senior editor of The C/C++
     Users Journal and Contributing Editor to Embedded Systems Programming
  -- Dr. Bjarne Stroustrup, the designer and original implementer of C++ and
     the author of "The C++ Programming Language" and The Design and
     Evolution of C++
  -- Nick Tredennick, designer of the microprocessor that later became the
     central processor for the original Apple Macintosh
  -- John Wharton, designer of the world's first 8048-based keyboard
     controller and automobile carburetor. He went on to design the eight-
     bit microcontroller that became the 8051
  -- Paul Saffo, a forecaster, professor and fellow of the Royal Swedish
     Academy of Engineering Sciences at Stanford University.

  Commentary:
  Richard Nass, of TechInsights

"This year's ESC Silicon Valley is especially exciting because it marks 20 years of ESC conferences. We selected our speakers based upon their individual and significant contributions to the embedded systems industry. The speakers will take us through the multitude of changes they have witnessed and progress they have made over the past two decades. The reflections will be followed by Paul Saffo, a renowned technology forecaster, who will offer a forecast for future of the industry."

  To register for ESC Silicon Valley visit: www.embedded.com/esc/sv

  About ESC

ESC is where the global design engineering community gathers to learn, collaborate and celebrate innovation. Held in Silicon Valley, Boston and India, the Embedded Systems Conference empowers the global design engineering community with hundreds of essential technical training classes and accreditation opportunities. For more information and to register for our events visit www.embedded.com/esc/sv.

About TechInsights (www.techinsights.com)

TechInsights is the daily source of essential business and technical information for the electronics industry's decision makers - the Creators of Technology - that define, develop, and bring to market the electronic products that improve our lives. With global market leading brands such as EE Times, Semiconductor Insights, TechOnline, Embedded Systems Conferences and Portelligent, TechInsights is the leading dedicated information and services business serving the worldwide electronics market. For more information, please visit www.techinsights.com. TechInsights is a division of United Business Media (http://www.unitedbusinessmedia.com/), a global provider of news distribution and specialist information services with a market capitalization of more than $2.5 billion.

  Contact:
  Jessica Devaney or Leslie Denson, Horn Group (on behalf of TechInsights)
  jdevaney@horngroup.com / ldenson@horngroup.com
  617.431.1020

First Call Analyst:
FCMN Contact:

SOURCE: TechInsights

CONTACT: Jessica Devaney, jdevaney@horngroup.com, or Leslie Denson,
ldenson@horngroup.com, both of Horn Group, +1-617-431-1020, for TechInsights

Web site: http://www.techinsights.com/
http://www.embedded.com/esc/sv
http://www.unitedbusinessmedia.com/