TechInsights Appoints New Content Chair to RFID World Advisory Board

TechInsights today announced that RFID World (http://www.rfid-world.com/), the global identification event serving the community of RFID users and innovators, has appointed Ann Grackin, CEO of ChainLink Research, as its content chair for its 2008 conference in Las Vegas on September 8-10.

As the content chair, Grackin will work with the advisory board to discuss innovative ideas to improve the trade show floor, conference content and programming topics, all of which will foster the conference's evolution into the global meeting place for the RFID industry.

Ann Grackin is CEO of ChainLink Research, the leader in Supply Chain Future Forward Research focusing on RFID and other emerging technologies. She leads a global client roster in industries such as Defense, Maritime/Logistics, Retail and High Tech, and has been an advisor to legislators, government and commercial sector organizations on their RFID strategies. Grackin regularly speaks and writes for publications including RFID Journal, Parallax View and has also been featured in Forbes, The Boston Globe, The San Francisco Chronicle, The Economist and Fortune Magazine.

"Our goal of making RFID World a truly global business conference starts with listening to our customers and the RFID user and vendor communities," says James Lonsdale-Hands, Vice President Events, TechInsights. "We created an open forum and invited a core group of thought leaders who offered insight into the future of the industry and how to develop a conference and tradeshow that offers tremendous value. We look forward to the guidance we will receive from Ann as we develop compelling content for our upcoming event."

"This is an exciting time in the global RFID industry," says Grackin. "Where gaining knowledge as quickly as possible on new products, initiatives, applications and winning business strategies is vital to success. I am honored to play a part in helping the industry reach new heights at RFID World."

The Advisory Board consists of key members of the RFID industry who gathered to discuss the current state of the RFID industry and the future of the technology, including Ann Grackin, CEO, ChainLink Research; Ben Aderson, Manager, Technology Policy and State Government Affairs/Counsel, the American Electronics Association; Craig Castro, CEO, Dow Chemical; Jim Donaldson, Senior Director, RFID/GPS/AutoID Expertise Center, Impinj; Mike O'Shea, director, corporate auto-ID/RFID Strategy, Kimberly Clark Corp.; Chris Warner, Senior Marketing Manager, RFID, Motorola; Rick Crawford, Director of Operations, NYK Logistics; Michael McCartney, Principal, QLM Consulting; Reik Read, Analyst, Robert W. Baird; and Alex Stuebler, Business Manager, Siemens Energy and Automation. Also on the board but unable to attend the meeting in San Diego are Aaron Graham, Vice President and Chief Security Officer, Purdue Pharma and Dr. Rajit Gadh, Professor, Henry Samueli School of Engineering/Applied Sciences, UCLA; and Dan Mullen, President, AIM Global.

About TechInsights (http://www.techinsights.com/)

TechInsights is the daily source of essential business and technical information for the electronics industry's decision makers -- the Creators of Technology -- that define, develop, and bring to market the electronic products that improve our lives. With global market leading brands such as EE Times, Semiconductor Insights, TechOnline, Embedded Systems Conferences and Portelligent, TechInsights is the leading dedicated information and services business serving the worldwide electronics market. For more information, please visit http://www.techinsights.com/. TechInsights is a division of United Business Media (http://www.unitedbusinessmedia.com/), a global provider of news distribution and specialist information services with a market capitalization of more than $2.5 billion.

About United Business Media (http://www.unitedbusinessmedia.com/)

United Business Media Plc (UBM.L) is a leading global business media company. We inform markets and bring the world's buyers and sellers together at events, online, in print and provide them with the information they need to do business successfully. We focus on serving professional commercial communities, from doctors to game developers, from journalists to jewellery traders, from farmers to pharmacists around the world. Our 5,000 staff in more than 30 countries are organised into specialist teams that serve these communities, helping them to do business and their markets to work effectively and efficiently.

   Contact
   Kimberly Allen Bayudan
   TechInsight's RFID World
   949-429-2179
   kimbayudan@gmail.com

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SOURCE: TechInsights

CONTACT: Kimberly Allen Bayudan of TechInsight's RFID World,
+1-949-429-2179, kimbayudan@gmail.com

Web site: http://www.rfid-world.com/
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