TechInsights' ESC Silicon Valley Announces Sponsorship of Team Seeking $20 Million Google Lunar X Prize

TechInsights today announced that ESC Silicon Valley (http://www.cmp-egevents.com/web/esv/home) will be a primary sponsor for PropelX (http://www.propelx.com/), a team that is competing for the $20 million Google Lunar X Prize (http://www.googlelunarxprize.org/). The mission is to create a Moon Lander and Robot Rover, and to safely land the Rover on the surface of the moon where it is to travel 500 meters and send images and data back to Earth. Brian Beckius, owner of North Star Machining (http://www.northstarmachining.com/), and his PropelX team have displayed the spirit, motivation and innovation that defines an ESC attendee.

During ESC Silicon Valley, held from April 14th through 18th, Beckius will be demonstrating the team's moon rover while officially announcing their entrance into the Google Lunar X Prize and their team name. In addition to debuting the rover to the public, the PropelX Team will also be meeting with parties interested in helping the team achieve their quest for the $20 million prize.

To view the Moon Rover in action, go here (http://www.youtube.com/watch?v=K1GOGdNdQNc&feature=related):

  Commentary:

  Richard Nass for TechInsights

"Each year the engineering world gathers at ESC Silicon Valley to share the latest innovations; teaching and collaborating with one another to further their own skill sets. Brian Beckius and his team are a terrific demonstration of the ESC spirit. Their attempt at the Google Lunar X Prize is not only inspiring, but will be a source of great excitement for everyone at the event and beyond."

Brian Beckius, president of Team PropelX,

"The rover on the moon project is heavily dependent on embedded systems. Since this is a volunteer project, we thought it was only right to unveil it at the world's most influential conference on embedded systems. Our expectation is that we will be able to attract new volunteers and network with interested companies at the ESC."

  MultiMedia:  http://www.flickr.com/photos/25112789@N02/?deleted=2368680963

  About ESC

ESC is where the global design engineering community gathers to learn, collaborate and celebrate innovation. Held in Silicon Valley, Boston and India, the Embedded Systems Conference empowers the global design engineering community with hundreds of essential technical training classes and accreditation opportunities. For more information and to register for our events visit http://www.embedded.com/esc/sv.

About TechInsights (http://www.techinsights.com/)

TechInsights is the daily source of essential business and technical information for the electronics industry's decision makers -- the Creators of Technology -- that define, develop, and bring to market the electronic products that improve our lives. With global market leading brands such as EE Times, Semiconductor Insights, TechOnline, Embedded Systems Conferences and Portelligent, TechInsights is the leading dedicated information and services business serving the worldwide electronics market. For more information, please visit http://www.techinsights.com/. TechInsights is a division of United Business Media (http://www.unitedbusinessmedia.com/), a global provider of news distribution and specialist information services with a market capitalization of more than $2.5 billion.

   Contact:
   Jessica Devaney or Leslie Denson, Horn Group (on behalf of TechInsights)
   jdevaney@horngroup.com / ldenson@horngroup.com
   617.431.1020

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SOURCE: TechInsights

CONTACT: Jessica Devaney, jdevaney@horngroup.com, or Leslie Denson,
ldenson@horngroup.com, both of Horn Group, for TechInsights, +1-617-431-1020

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http://www.cmp-egevents.com/web/esv/home
http://www.propelx.com/
http://www.googlelunarxprize.org/
http://www.northstarmachining.com/
http://www.youtube.com/watch?v=K1GOGdNdQNc&feature=related