CMP's ESC India 2008 Dates Announced With Intel as Platinum Sponsor

CMP today announced that the second annual ESC India 2008 will be held October 14-17, 2008 at the NIMHANS Convention Center in Bangalore to bring together the global embedded community. Intel has signed on to be the Platinum Sponsor. The event has been expanded based on the success of the 2007 inaugural event and will also include three regional events in Hyderabad, Prune and Noida.

In October 2007, the Embedded Systems Conference India was held in Bangalore with thousands of attendees participating in vigorous educational sessions and interacting directly with industry leaders, prominent companies and eminent speakers within the embedded industry.

  Three additional regional shows will lead up to the conference:
  --  ESC Hyderabad, September 25-26
  --  ESC Pune, September 29-30
  --  ESC Noida, October 7-8


  Details on the events can be found at http://www.embedded.com/esc/india.

"The embedded systems market has grown exponentially over the last year, as has our presence. As platinum sponsors for ESC India 2008, we are proud to partner with CMP for this industry platform to share the latest technology innovations in the embedded market," said Sanat Rao, Marketing Director (Emerging Markets), Embedded Markets Division, Intel.

  Highlights of ESC India 2007
  --  This inaugural embedded event was attended by 1,547 attendees.
  --  The event was also attended by key Indian dignitaries including Dr.
      Debesh Das, Minister for IT, Government of West Bengal, M. N.
      Vidyashankar, Secretary, Government of Karnataka, and Poornima Shenoy,
      President, India Semiconductor Association.
  --  27 exhibitors interacted directly with the embedded community, sharing
      their company products and solutions.


  Keynote Speaker Highlights from ESC India 2007

"The world is watching India become a rich source of innovation and technology. A unique country with world-class design capabilities, it is playing a key role in delivering next-generation technologies in the embedded space," said Greg Lowe, Senior VP, Texas Instruments, keynote speaker.

"Today's technological reality was once our ancestors' dream. Embedded processor technology in combination with the developer community can rise to meet the dreams of our next generation," said Joe Jensen, GM of Embedded Markets Division, Intel, keynote speaker.

Exhibitor Highlights from ESC India 2007

"ESC India proved to be an effective forum for us to increase awareness among the engineering and development community in India about our embedded and communications products," said Sanat Rao, Marketing Director (Emerging Markets), Embedded Systems Division, Intel.

"It was the first time that India hosted a show dedicated to Embedded Systems, and considering the opportunity both in terms of market and in potential of technology emerging from the country, it was long overdue. The technical sessions were of high quality, as was the audience," said Eric Schacherer, Managing Director, Green Hills Software.

About the Embedded Systems Conference

ESC is where the global design engineering community gathers to learn, collaborate and celebrate innovation. Held in Silicon Valley, Boston and India, the Embedded Systems Conference empowers the global design engineering community with hundreds of essential technical training classes and accreditation opportunities. For more information and to register for our events visit, http://www.cmp-egevents.com/.

About CMP

CMP (http://www.cmp.com/) is a media and marketing solutions company serving the technology industry. With the leading online, event and print brands in all technology market categories, and with services and tools that reach beyond traditional advertising, CMP shapes and influences the technology industry worldwide. CMP publishes highly respected media brands such as TechWeb, InformationWeek, ChannelWeb, CRN, EE Times and TechOnline; produces major industry events such as Interop, Web 2.0 Expo, XChange, Game Developer Conference and the Embedded Systems Conferences; and provides business information and marketing services such as the International Customer Management Institute, Semiconductor Insights and Second Life consulting for technology marketers. CMP is a subsidiary of United Business Media (http://www.unitedbusinessmedia.com/), a global provider of news distribution and specialist information services with a market capitalization of more than $3 billion. For more CMP news, go to cmp.com/news.

   Contact:
   Jessica Devaney or Leslie Denson, Horn Group (on behalf of CMP)
   jdevaney@horngroup.com/ldenson@horngroup.com
   617.431.1020

   Contact:
   Sean Raman, CMP
   Event Sales Director
   SRaman@cmp.com
   415.947.6622

First Call Analyst:
FCMN Contact:

SOURCE: CMP

CONTACT: Jessica Devaney, jdevaney@horngroup.com, or Leslie Denson,
ldenson@horngroup.com, both of Horn Group, +1-617-431-1020, for CMP; or Sean
Raman, Event Sales Director of CMP, +1-415-947-6622, SRaman@cmp.com

Web site: http://www.cmp.com/
http://www.embedded.com/esc/india