UBM Electronics' David Blaza to Share Insights on the New Rules of Software and Services at the International Electronics Forum

SAN FRANCISCO, Oct. 3, 2011 /PRNewswire/ -- UBM Electronics, a UBM company and the daily source of essential business and technical information for the electronics industry's decision makers, today announced that Vice President, David Blaza will share insights on the new rules of software and services at Future Horizons' International Electronics Forum, which takes place October 5-7, 2011 in Seville, Spain.

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Targeted to senior executives from semiconductor companies, microelectronics companies, semiconductor equipment and materials firms, electronics equipment and systems manufacturers, start up organizations, government and industry officials and investment organizations, the theme of the International Electronics Forum will be "New Rules For Old...Achieving Success In The Age of Nano Tech."   The forum covers the key issues affecting the electronics industry including advanced research, equipment and materials, IP and EDA, government and finance plus semiconductor and OEM system design and production.  

Blaza's session will explore the old rules in the electronics industry and the factors influencing change such as the industry moves to mobile, consolidations and more.  Blaza will discuss the new rules, software and services, how they impact customers and what electronics companies can do in order to use them to their advantage.  Additionally, he'll look at ecosystems, new business models and what electronics vendors need now.

"I am honored to have been invited to participate at the International Electronics Forum," said Blaza.   "As the global leader in media and marketing solutions for the electronics industry, UBM Electronics has the insight and expertise to accelerate technology sales in this industry.  I look forward to collaborating with the attendees of the global forum to discuss how we can create a more robust marketplace."

Blaza has over 20 years of sales, marketing and media experience in the technology sector with IBM Europe, Motorola, Mars Electronics, ChipCenter and UBM.  Blaza built his early career selling new technology into emerging applications including selling one of the first voice mail systems installed in the UK and private wireless data systems in the US.  In addition, Blaza sold some of the earliest versions of internet ads on EETimes.com and led the CMP Electronics Group web sales initiatives. Blaza has held a variety of management positions with UBM Electronics including Publisher of Embedded Systems Design magazine, Vice President and Publisher of EE Times.   Blaza earned a Bachelor of Science degree in Materials Science from the University of Bradford, England and a Master of Science in Economics and Technology from the University of Stirling, Scotland.

About Future Horizons

Established in April 1989, Future Horizons provides market research and business support services for use in opportunity analysis, business planning and new market development. Its industry information seminars and forums are widely considered to be the best of their kind. Emphasis is placed on the world-wide semiconductor and electronics industry and associated markets.

About UBM Electronics  

UBM Electronics is the global leader in media and marketing solutions for the electronics industry.   UBM Electronics delivers results for the key influencers and decision makers involved in the design, development and commercialization of technology through its market leading brands, peer communities and professional education services.   More than 2.2 million engineering professionals engage with UBM Electronics brands which include EE Times, EDN, EDN China, EDN Asia, EDN Japan, Design News and Test & Measurement World, TechOnline, Designlines and Embedded.com across the globe to accelerate technology sales. The international electronics community gathers at UBM Electronics market leading events such as the Embedded Systems Conferences, DesignCon and ARM Technology Conference to share, learn, discuss, and advance the critical issues and challenges facing the electronics industry. Additionally, UBM Electronics provides end-to-end services ranging from next-generation marketing, integrated media, custom solutions and research.  UBM Electronics is part of UBM (UBM.L) a global provider of media and information services for professional B2B communities and markets.

About UBM LLC

UBM LLC is a leading global business media company. We inform markets and bring the world's buyers and sellers together at events, online, in print and provide them with the information they need to do business successfully. We focus on serving professional commercial communities, from doctors to game developers, from journalists to jewellery traders, from farmers to pharmacists around the world. Our 6,000 staff in more than 30 countries are organised into specialist teams that serve these communities, helping them to do business and their markets to work effectively and efficiently.

For more information on UBM Electronics please contact:
Felicia Hamerman, Vice President, Marketing
T: 516.562.5652, E: felicia.hamerman@ubm.com

SOURCE UBM Electronics