Electrical Engineering and Communications Expert Rich Pell Joins UBM Electronics as Executive Editor, EDN and Designlines

SAN FRANCISCO, Nov. 10, 2011 /PRNewswire/ -- UBM Electronics, a UBM company and the daily source of essential business and technical information for the electronics industry's decision makers, today announced that electrical engineering and communications expert Rich Pell has joined UBM Electronics as the Executive Editor of EDN and Designlines.  In this position Pell will be responsible for collaborating with editorial, marketing, and web development to grow EDN and Designlines as well as the development of the EDN website redesign.  

(Logo: http://photos.prnewswire.com/prnh/20111110/SF03889LOGO)

Prior to UBM Electronics, Pell was a freelance technical editor for UBM's Audio Designline and helped launch and currently still runs Embedded Internet Designline.  Earlier in his career Pell held a variety of editorial positions with Hearst Business Media and was the editor in chief of Electronic Products Magazine and its related website.  Prior, Pell was an options/future trader at the American and New York Stock Exchanges and an electrical engineer with General Electric Company. Pell earned a B.S.E.E. and B.S. in Public Communications from Syracuse University.

"With experience in both electrical engineering and communications, Rich was custom made for this position.  He has a keen analytical mind, a sharp eye for detail, a strong knowledge of electrical engineering and a passion for optimizing media to help fellow engineers get their job done," said Patrick Mannion, Content Director for EDN and Designlines, UBM Electronics.  "UBM Electronics is focused on investing in talent to grow our community and user engagement and we are delighted to welcome Rich to our team."

Pell will be based in UBM Electronics' Manhasset, NY office and will report to Mannion.  Pell can be reached with editorial queries at rich.pell@ubm.com.

About UBM Electronics

UBM Electronics is the global leader in media and marketing solutions for the electronics industry.   UBM Electronics delivers results for the key influencers and decision makers involved in the design, development and commercialization of technology through its market leading brands, peer communities and professional education services.   More than 2.2 million engineering professionals engage with UBM Electronics brands which include EE Times, EDN, EDN China, EDN Asia, EDN Japan, Design News and Test & Measurement World, TechOnline, Designlines and Embedded.com across the globe to accelerate technology sales. The international electronics community gathers at UBM Electronics market leading events such as the Embedded Systems Conferences, DesignCon and ARM Technology Conference to share, learn, discuss, and advance the critical issues and challenges facing the electronics industry. Additionally, UBM Electronics provides end-to-end services ranging from next-generation marketing, integrated media, custom solutions and research.  UBM Electronics is part of UBM (UBM.L) a global provider of media and information services for professional B2B communities and markets.

About UBM LLC

UBM LLC is a leading global business media company. We inform markets and bring the world's buyers and sellers together at events, online, in print and provide them with the information they need to do business successfully. We focus on serving professional commercial communities, from doctors to game developers, from journalists to jewellery traders, from farmers to pharmacists around the world. Our 6,000 staff in more than 30 countries are organised into specialist teams that serve these communities, helping them to do business and their markets to work effectively and efficiently.

For more information on UBM Electronics please contact:
Felicia Hamerman, Vice President, Marketing
T: 516.562.5652, E: felicia.hamerman@ubm.com

SOURCE UBM Electronics