UBM TechWeb Expands Online Marketing Summit to Santa Clara

New GM Announced to Drive Program & Brand Development for Leading Digital Marketing Event

Aug 21, 2012

SAN FRANCISCO, Aug. 21, 2012 /PRNewswire/ -- UBM TechWeb announces the expansion of Online Marketing Summit (OMS) to Silicon Valley. In order to drive the growth and innovation of this brand, UBM TechWeb also announces Shannon Ryan as the General Manager of Online Marketing Summit. OMS empowers practitioners of all levels with hands-on knowledge and insights on digital marketing, enabling marketers to more effectively drive customer engagement. OMS Santa Clara will take place at the Santa Clara Convention Center, October 22-25, 2012. For more information visit: http://www.onlinemarketingsummit.com/.

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As a result of the success of OMS in San Diego in February, OMS will expand to Santa Clara this October to connect marketers with the latest knowledge, experts and technologies that are transforming digital marketing and businesses today. Given the technology innovation and rapid growth in digital marketing, Santa Clara represents a thriving technology market and a choice location for expansion of the OMS brand.

"It's an exciting time to take the helm of the leading digital marketing brand, as we grow the conference series with the addition of the Silicon Valley event," said Shannon Ryan, General Manager, Online Marketing Summit.  "OMS is unique in that it provides in-depth education for marketers of all levels integrated with the context of how digital marketing is influencing and impacting customer engagement.  OMS in Santa Clara is a must-attend event, presenting attendees with best practices that can be applied the next day in their job."

With a blend of live event and digital marketing experience, Shannon will guide the direction and positioning of OMS in her new role as General Manager. She previously ran her own marketing agency offering a wide range of services, including brand positioning, marketing communications and digital strategy.  She has also worked for George P. Johnson as global director for digital solutions and as a webcasting pioneer at ON24. Shannon is extremely active in the local marketing community and is the current president of the Silicon Valley chapter of the American Marketing Association.

OMS events present a program rich in digital marketing, featuring expert led educational sessions and case studies, collaborative engagement with peers, and thought leaders, and an Expo, showcasing the latest technologies, agencies and consultancies representing the complete mix of online and integrated marketing solutions. Exhibitors and sponsors include: Aquent | Vitamin T, Act-On Software, Bizo, Cadence9, Text Link Ads, and Yesmail Interactive.

Follow Online Marketing Summit on Twitter @omsummit, become a fan of Online Marketing Summit on Facebook or join Online Marketing Summit on LinkedIn.

About Online Marketing Summit

Online Marketing Summit (OMS) connects marketers with knowledge, experts and technologies transforming digital marketing and business. OMS' interactive symposiums feature expert led educational sessions and collaborative engagement with the thought leaders, peers and providers driving the industry forward. This hands-on approach empowers practitioners of all levels with actionable information and insights, enabling marketers to immediately create greater impact within their organization and with their audiences. For more information, visit www.onlinemarketingsummit.com.

About UBM TechWeb

UBM TechWeb the global leader in technology media and professional information, enables people and organizations to harness the transformative power of technology. Through its three core businesses – media solutions, marketing services and paid content – UBM TechWeb produces the most respected and consumed brands and media applications in the technology market. More than 14.5 million business and technology professionals (CIOs and IT managers, Web & Digital professionals, Software Developers, Government decision makers, and Telecom providers) actively engage in UBM TechWeb's communities and information resources monthly. UBM TechWeb brands include: global face-to-face events such as Interop, Cloud Connect, Black Hat and Enterprise Connect; award-winning online resources such as InformationWeek, Light Reading, and Network Computing; and market-leading magazines InformationWeek, Wall Street & Technology, and Advanced Trading. UBM TechWeb is a part of UBM plc, one of the world's largest media businesses as a global provider of news distribution and specialist information services with a market capitalization of more than $2.5 billion.


For further information: Joylyn Tanner, PR Manager, +1-415-947-6319, jtanner@techweb.com