TechInsights Custom Events Group Produces Successful Texas Instruments Developers Conference Worldwide
Increasing Revenue by 30 Percent for 2008 event
Mar 28, 2008
TechInsights announced today that its Custom Events Group has completed the successful production and management of the 2008 flagship Texas Instruments Developers Conference Worldwide (TIDC), held February 26 - 28 in Dallas. Providing high-level technical education with outstanding networking opportunities while adhering to tight budget targets, TechInsights leveraged its industry intelligence, events expertise and audience access to increase both participant registrations and event sponsorships, delivering a 30 percent increase in revenue over the 2007 event for its client. The TIDC is the premier venue in the signal processing industry, which brings together more than 1500 experts in development, design and research as well as engineering executives and other key influencers.
"Working with the TechInsights events team on the TI Developer Conference was an extremely positive experience," said Susanna Jakubik, Global Manager, Texas Instruments Developer Conference. "From content development to audience acquisition to logistics and sponsor/exhibitor sales, I highly recommend the TechInsights team to manage any size event. Their onsite service was impeccable, solving issues quickly and seamlessly as they arose, although strategic discussions in the planning stages resolved many issues even before they occurred. They brought a high level of professionalism to my event and I look forward to working with them again as we implement many more events this year."
TechInsights and Texas Instruments will partner in running the TIDC through 2010.
"We are pleased that this year's event was so successful for Texas Instruments," said James Lonsdale-Hands, Vice President Events for TechInsights. "TechInsights has a long heritage of using our expertise to serve the unique needs of the electronics industry and, like Texas Instruments; we focus on creating innovative solutions that will help our customers drive their businesses forward. Along with our fast growing branded events, such as the Embedded Systems Conferences, we are experiencing unprecedented growth in custom event management in 2008."
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