EE Times Group's ESC Silicon Valley Event Keynotes Draw Standing-Room Only Crowds

Nearly 2,000 Embedded Developers, Business Leaders, Industry Analysts and Journalists Attend Event's First Two Electronics Keynote and Industry Addresses

Apr 29, 2010

EE Times Group, a UBM company and the daily source of essential business and technology news, analysis and intelligence for the electronics industry's decision makers, today announced that the opening keynote addresses at ESC Silicon Valley 2010, delivered by famed futurist Dr. Michio Kaku, and Kevin Dallas, general manager of the Windows Embedded Business Unit at Microsoft, attracted standing-room only crowds of nearly 2,000 registered event attendees.

In his "Challenges for the Next 20 Years" keynote address, Dr. Kaku imparted his vision for the 21st century where electronics innovation makes popular science fiction themes a reality, particularly for medical applications. Comparing fictional devices such as Star Trek's "tricorder" handheld body scanner with near-future electronics industry innovations, Dr. Kaku applauded today's embedded electronics designers for creating systems that revolutionize and improve daily life.

During his industry address, Mr. Dallas unveiled Microsoft's Windows Embedded Standard 7 operating system that "pushes the boundaries of embedded computing in the areas of retail, industrial automation, medical systems and home entertainment." The Windows Media Center feature allows electronic systems developers to "create differentiated experiences and enhanced connectivity" with Windows-based PCs, servers and specialized devices, such as set-top boxes (STBs), connected media devices (CMDs), and TVs for consumers.

"Tuesday's inspiring keynotes were an excellent way to kick off ESC Silicon Valley 2010 where visionaries and leading innovators have converged to celebrate the continued recovery of the global electronics industry," said David Blaza, vice president of Events and Embedded Systems, EE Times Group. "There is a special energy and excitement at this year's event that can be attributed to the many companies who are unveiling or showcasing remarkable products and technologies here."

ESC Silicon Valley 2010 continues through April 29th at the McEnery Convention Center, San Jose, California.

About ESC Silicon Valley (

Held in key strategic technology development locations worldwide, the Embedded Systems Conference is the global electronics industry's leading event. With cutting edge product demonstrations, visionary speeches and hundreds of essential technical training classes and accreditation opportunities, ESC is the ideal venue for the design engineering community to learn, collaborate and recognize excellence. In addition, ESC Boston celebrates decades of unique local electronics industry culture, innovation and significant contributions to the global technology industry.

About EE Times Group (

EE Times Group, a division of United Business Media (LON: UBM), is the global leader in media and marketing services for the electronics industry. We deliver results for the key influencers and decision makers involved in the design, development and commercialization of technology through our market leading brands. More than 1.1 million engineering professionals engage with the EE Times Network - EE Times, TechOnline, DesignLines, and - across the globe. The technology community comes to our market leading events to share, learn, discuss, and advance the critical issues and challenges facing the electronics industry. As well, EE Times Group provides end-to-end services ranging from next-generation marketing, integrated media and research.

  For more information on ESC Silicon Valley 2010 please contact:
  Felicia Hamerman
  Group Marketing Director, EE Times Group

  Media Contact:
  Lynda Kaye
  Kaye Public Relations

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SOURCE: EE Times Group

CONTACT: Felicia Hamerman, Group Marketing Director of EE Times Group,
+1-516-562-5652,; or Media, Lynda Kaye of Kaye Public
Relations, +1-650-799-2888,, for EE Times Group

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