TechInsights Unveils CleanTerra, a Web-Based Global Ecosystem for the Technical and Business Community to Accelerate Innovation, Development and Growth in Clean Technology

Oct 28, 2008

Today at the Embedded Systems Conference (ESC) Boston, TechInsights, the daily source of essential business and technical information for the electronics industry's decision makers, unveiled CleanTerra, a web-based global community resource for technical and business professionals who invent, develop, market and manage clean energy technology and are interested in preserving the environment. CleanTerra will officially launch first quarter of 2009. Attendees at ESC can see a demo of CleanTerra at booth # 1124.

CleanTerra is a leading-edge online open source platform that will facilitate communication and collaboration between users, vendors, and investors. The online destination will serve as an aggregated repository for information from across the web, building a base of essential content developed by TechInsights' editorial team and information provided by sponsors. In addition, CleanTerra users will have the freedom to generate their own content that can be shared with peers and colleagues encouraging dialogue and collaboration on critical clean technology issues. CleanTerra will also host regularly scheduled events that will focus attention and conversation on particular topics of interest to the community and further develop the CleanTerra audience.

"Scientific innovation and new technologies will drive the right solutions that impact global climate and environmental challenges to significantly enhance our planet and our way of life. From power management design to massive investments in wind and solar power to the design of new 'sustainable' cities, clean technology will shape our future. And without a doubt, we believe CleanTerra will be a catalyst and an enabler of this revolution and we are excited to offer this global ecosystem to the market," said Paul Miller, Chief Executive Officer, TechInsights. "For more than 30 years, TechInsights has provided essential information and developed targeted solutions for the 'Creators of Technology' and this ecosystem is the latest addition to our innovative portfolio, closely following the launch of TechInsights Direct, a targeted media buying portal for marketers."

CleanTerra Ecosystem Components

CleanTerra Content includes breaking news, news analysis, in-depth editorial coverage, tutorials and education from TechInsights' EE Times' global editorial network that includes content partners in China, India, Japan and Europe. The addition of sponsored content will create a new marketplace for vendors to connect and engage their target audience, encouraging discussion and innovation surrounding their products. For sponsorship information, contact Jenn Markey at +613 599 6500 and

CleanTerra Events includes virtual events such as online conferences, tradeshows, panel discussion, presentations and interviews, as well as live events which will be co-located with TechInsights events. Customers interested in customized virtual events, powered by the platform's tradeshow functionality, can contact Jenn Markey at +613 599 6500 and

CleanTerra Community provides an opportunity for engineers and managers to communicate and collaborate online with peers, suppliers, customers and financiers through a broad range of social networking tools, including chat, blogs, rich profiles, instant messaging, and personal briefcases. CleanTerra will allow users to leverage the unique skill set of a variety of individuals around the world, collaborating to solve a problem or create something innovative in the field of clean technology. Starting today, interested parties can test drive the ecosystem and answer a quick poll on the most pressing issues and challenges in clean technology at

About TechInsights

TechInsights is the daily source of essential business and technical information for the electronics industry's decision makers -- the Creators of Technology -- that define, develop, and bring to market the electronic products that improve our lives. With global market leading brands such as EE Times, Semiconductor Insights, TechOnline and Embedded Systems Conferences, TechInsights is the leading dedicated information and services business serving the worldwide electronics market. For more information, please visit

About United Business Media Limited (

United Business Media Limited (UBM) is a global media and marketing services company that informs markets and brings the world's buyers and sellers together at events, online, in print, and with the information they need to do business successfully. UBM serves professional and commercial communities, from IT professionals to doctors, from journalists to jewelry dealers, from farmers to pharmacists around the world. UBM employs more than 6,500 people in more than 30 countries. UBM's businesses operating in the US include CMPMedica, Commonwealth Business Media, Everything Channel, PR Newswire, RISI, TechInsights, TechWeb and Think Services. UBM is listed on the London Stock Exchange (UBM.L) and has a market capitalization of $1.6 billion.

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