CMP Media Unveils EE Marketing Solutions Guide

New Internet Portal Offers New Marketing Options for Small-to-Mid Sized Electronics Companies

Apr 3, 2006

CMP Media's Electronics Group today launched the EE Marketing Solutions Guide ( a multi-solution marketing portal for small-to-mid sized electronics companies seeking customized marketing solutions. The EE Marketing Solutions portal has been developed specifically to help small-to-mid sized companies reach the creators of technology -- those engineers, engineering managers and executives -- who influence they way we live, work and play.

The EE Marketing Solutions Guide enables small-to-mid sized electronics companies to access the global electronics technology marketplace through CMP Media's comprehensive electronics group portfolio. For greatest impact, these businesses can customize a marketing plan to fit their unique needs -- using print, online and events to mix and match those choices best suited to their needs, budgets and other internal resources.

"This is an essential marketing tool for any small-to-mid sized electronics technology business," said Paul Miller, senior vice president and group publisher of CMP Media's Electronics and Software Development Group. "The EE Marketing Solutions Guide offers an integrated marketing portfolio to all companies looking to make a significant impact within the global electronics marketplace."

For more information, visit the EE Marketing Solutions Guide at ( Visitors will be prompted to answer a series of specific marketing goal-related questions. Once the questions are answered and assessed, which takes approximately five minutes, companies will be guided towards solutions most suited to their needs based on budgets, timelines, primary audience targets within the electronics world, and overall marketing goals from lead generation to industry relationship building tactics and strategies.

"CMP Media understands the unique marketing challenges facing small-to-mid size electronics businesses," said Stephen Corrick, global sales director of CMP Media's Electronics Group. "This resource provides companies with precise and powerful opportunities to reach out to their customers and build stronger relationships."

About CMP Media's Electronics Group

The CMP Media Electronics Group is the premier technology and business media brand serving the information needs of the creators of technology worldwide through print, online and conferences.

As the most comprehensive and integrated source of electronics technology information, the CMP Media Electronics Group offers a full suite of products and services to reach electronics systems design professionals throughout the world. With its combination of media properties, the CMP Media Electronics Group focuses on delivering a targeted audience and actionable information to marketers in the electronics technology community.

Each month, CMP Media's Electronics Group delivers more than 1 million copies of its publications in five languages to subscribers in 55 countries. Online visitors from more than 100 countries view more than 7.5 million pages on its Web sites in six languages and in a year, more than 35,000 decision makers from 48 countries attend its conferences in North America, China, Taiwan and Europe.

  CMP Media's Electronics Group properties include:
  -- Print -- EE Times, Embedded Systems Design, Electronics Supply &
  -- Online -- EE Times Online, DesignLines,,,,, and SupplyLines
  -- Conferences -- Embedded Systems Conferences, Embedded Connect and
     Design Seminars

  About CMP Media (

Through its market-leading portfolio of trusted information brands in the technology, healthcare and lifestyles industries, CMP Media has earned the confidence of more professionals and enthusiasts in these fields than any other media company. As a result, CMP is the premier provider of access, insight and actionable programs designed to connect sellers and buyers in each of these industries in ways that yield superior return on investment. CMP Media is a subsidiary of United Business Media ( ), a global provider of news distribution and specialist information services with a market capitalization of more than $3 billion.

  CONTACT: Michelle Sabolich
  Atomic Public Relations for CMP Media


CONTACT: Michelle Sabolich of Atomic Public Relations, +1-415-402-0230,
or, for CMP Media

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