Microprocessor Summit Back by Popular Demand to 2006 Embedded Systems Conference Silicon Valley

One-Day Forum Returns to ESC, April 3 at San Jose's Fairmont Hotel; Executives and Editors Pit Newest Processors Head-to-Head

Mar 6, 2006

CMP Media today announced the program details for the second annual Microprocessor Summit, back by popular demand as part of the upcoming Embedded Systems Conference Silicon Valley (www.embedded.com/esc/sv), on Monday, April 3. The one-day Summit provides a forum for major semiconductor companies to introduce new embedded processors, microcontrollers, and digital signal processors, and to debate the pros and cons of today's products.

The Summit, sponsored this year by Xilinx, BDTI, and The Linley Group, will bring together the nation's leading embedded designers, chip architects, chip industry executives, analysts, press, and venture capitalists for juried announcements of new processors. The day's presentations will be coupled with a discussion led by editorial moderators, highlighting each vendor's latest products, and key distinctions among the competition.

Program Chair Jim Turley, editor-in-chief of Embedded Systems Design, will moderate a New Products Announcements presentation (10:30am-12:30pm), where companies like Altera, AMCC and Intelasys will world-premiere their latest innovations. Attendees will hear real-time analysis by an independent staff of editors and analysts, and learn what each of these chips means to customers and to the industry. Audience members can ask piercing questions of each presenter, while company speakers will be challenged to defend their products and strategies.

"The Microprocessor Summit is the must-attend forum for Silicon Valley's most innovative chip creators, and is back due to overwhelming demand from the community," said Jim Turley. "This is the premiere forum for designers, architects, business leaders, and press to see top vendors compete and prove which processors are the very best on the market."

Throughout the day, breakout sessions will include head-to-head competition among leading vendors:

Media Processors Breakout Session (2:00pm - 3:30pm)

Digital video is hot. Applications ranging from home entertainment to surveillance are going digital, and new applications like portable media players are quickly emerging. This session will present some of the latest processors for digital video, including a RISC CPU, a VLIW-based processor, and a multi-core processor. Presentations include: Blackfin in Convergent Processing (Analog Devices); New 32-bit Core Outruns DSP-oriented MCUs in EEMBC-Certified Benchmarks (Atmel Norway); and DaVinci Technology: Simplifying Digital Video Systems Design (Texas Instruments).

Low End Processors Breakout Session (2:00pm - 3:30pm)

8- and 16-bit processors make up most of the world's processor industry, and the forecast looks rosy. Find out what the major vendors are doing to protect their positions, and what the challengers are doing to knock them off. Presentations include: The MAXQ3120 Electricity Metering Microcontroller (Dallas Semiconductor/Maxim); The Rabbit Family of Processors (Rabbit Semiconductors); MSP430F20xx MCUs: Tiny, Fast, Flexible Low-pin Count Devices (Texas Instruments).

Digital Signal Controllers Breakout Session (4:00pm - 5:30pm)

Digital signal controllers (DSC) combine the attributes of digital signal processors (DSPs) with those of microcontrollers (MCUs), targeting motor control and other computationally demanding control-loop applications. Presentations include: Benefits and Applications of Freescale's 56F8000 Digital Signal Controller Products (Freescale Semiconductor); Expanding the DSC Horizons: dsPIC33F and PIC24 (Microchip Technology Inc.); and TMS320F28x Controllers: Delivering Innovative, Cost-effective Embedded Control (Texas Instruments).

High End Processors Breakout Session (4:00pm - 5:30pm)

Examining processors that deliver enough performance for the most demanding embedded applications -- such as security, networking, and communications infrastructure. Presentations include: OCTEON Multi-core MIPS64 Processors for Intelligent Next Generation Networks (Cavium Networks); MPC8360E PowerQUICC II Pro Processor in Wireless Infrastructure Access (Freescale Semiconductor); and The First PWRficient Processor (P.A. Semi).

Attendees to the Microprocessor Summit will also have the opportunity to hear the first release of results of the 2006 ESD Embedded Survey -- a sneak peek into operating systems, languages, chips, and vendors working engineers prefer, and which ones they dislike. CMP Media's extensive research covers topics and developers spanning international trends, and this will be the first opportunity for attendees to see how the numbers add up before the results are officially released.

The Embedded Systems Conference (ESC) is North America's largest electronic systems design event, and will welcome thousands of the world's electronics engineering elite, gathered in one place to showcase their latest innovations and technological achievements. Conference highlights include a comprehensive technical program and design seminars, an exhibit show floor featuring the industry's top players, a keynote address by inventor and entrepreneur Dean Kamen, and the co-location of the D2M conference. For the complete Embedded Systems Conference program, visit: www.embedded.com/esc/sv.

About CMP Media's Electronics Group

The CMP Media Electronics Group is the premier technology and business media brand serving the information needs of the creators of technology worldwide through print, online and conferences.

As the most comprehensive and integrated source of electronics technology information, the CMP Media Electronics Group offers a full suite of products and services to reach electronics systems design professionals throughout the world. With its combination of media properties, the CMP Media Electronics Group focuses on delivering a targeted audience and actionable information to marketers in the electronics technology community.

Each month, CMP Media's Electronics Group delivers more than 1 million copies of its publications in five languages to subscribers in 55 countries. Online visitors from more than 100 countries view more than 7.5 million pages on its Web sites in six languages and in a year, more than 35,000 decision makers from 48 countries attend its conferences in North America, China, Taiwan and Europe.

  CMP Media's Electronics Group properties include:

   *    Print -- EE Times, Embedded Systems Design, Electronics Supply &
   *    Online -- EE Times Online, DesignLines, PlanetAnalog.com,
        Embedded.com, my-esm.com, CommsDesign.com, and SupplyLines
   *    Conferences -- Embedded Systems Conferences, Embedded Connect and
        Design Seminars

  About CMP Media (www.cmp.com)

Through its market-leading portfolio of trusted information brands in the technology, healthcare and lifestyles industries, CMP Media has earned the confidence of more professionals and enthusiasts in these fields than any other media company. As a result, CMP is the premier provider of access, insight and actionable programs designed to connect sellers and buyers in each of these industries in ways that yield superior return on investment. CMP Media is a subsidiary of United Business Media (http://www.unitedbusinessmedia.com/), a global provider of news distribution and specialist information services with a market capitalization of more than $3 billion.

   Contact:  Julia Konstantinovsky
             Atomic Public Relations for CMP Media


CONTACT: Julia Konstantinovsky of Atomic Public Relations,
+1-415-402-0230, or julia@atomicpr.com, for CMP Media

Web site: http://www.cmp.com/