UBM Tech's Create Wins an IAEE Art of Show Award for the ARM® TechConTM Video Digital Show Daily
Dec 11, 2013
SAN FRANCISCO, Dec. 11, 2013 /PRNewswire/ -- UBM Tech Create, a boutique marketing services group within UBM, today announced the ARM® TechCon TM Video Digital Show Daily won an IAEE Art of Show Award in the "Show Daily: Under 50,000 net square feet " category. The Art of the Show competition recognizes excellence in promotional materials for the exhibitions and events industry.
ARM TechCon is the premier event for designers of next-generation smart, connected devices based on the ARM architecture. Targeted to hardware designers and software developers to connect, learn and engage on a wide range of technologies for the mobile, mobile computing, server, networking infrastructure and embedded markets, the ARM TechCon Video Digital Daily was created to facilitate interaction between the very technical audience over the course of the three three-day event, which took place October 30 – November 1, 2012. To view an issue of the Video Digital Daily, click here.
UBM Tech Create recently announced the success and growth of ARM TechCon 2013 with an increase in attendance of 26 percent, more than 3,000 tweets used the hash tag #ARMTechCon during the show and over 25 announcements were made by ARM Partners. The ARM TechCon program also included more than 150 conference sessions led by more than 170 industry experts teaching the latest strategies and techniques for designing or developing with ARM, addressing areas that include chip efficiency, hardware design, software development and security.
"It's a tremendous honor to receive this award from IAEE," said Robyn Duda, VP, UBM Create. "We created a digital video show daily for ARM TechCon attendees because we wanted to engage our highly technical audience during the three-day event. We are committed to creating an exceptional experience or them onsite and we continue to foster new ideas to create interaction with our event attendees."
Create builds the ultimate brand experience for technology marketers – and their customers. As the marketing services arm of UBM Tech, Create leverages the power of decades of marketing experience and expertise to help clients minimize the complexities of modern marketing. Create's capabilities include strategic digital, social, and content development and integration, relationship building through live events, and nurture solutions, as well as comprehensive analytic and design services. Find case studies, client testimonials, and Create's portfolio of work on its website, createmarketingservices.com.
About UBM Tech
UBM Tech is a global media business that brings together the world's technology communities through live events, online properties and custom services. UBM Tech's community-focused approach provides its users and clients with expertly curated research, education, training, community advocacy, user-generated content and peer-to-peer engagement opportunities that serve the Electronics, Security, Enterprise Communications, Network Infrastructure and Applications, Game and App Developers, and Tech Marketing communities. UBM Tech's brands include Black Hat, DesignCon, EE Times, Enterprise Connect, Game Developers Conference (GDC), HDI, InformationWeek, Interop, and Light Reading. Create, a UBM Tech full range marketing services division, includes custom events, content marketing solutions, community development and demand generation programs based on its content and technology market expertise. UBM Tech is a part of UBM (UBM.L), a global provider of media and information services with a market capitalization of more than $2.5 billion. For more information, go to http://tech.ubm.com; follow us on Twitter at @UBMTech.
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SOURCE UBM Tech