UBM Tech Report Cuts Through SDN Confusion

Dec 23, 2013

NEW YORK, Dec. 23, 2013 /PRNewswire/ -- As networking technology suppliers, service providers, and enterprises have moved closer to implementing software-defined networking, buyers have voiced growing concern about the confusion surrounding the debates over open versus proprietary approaches and choices between software and hardware approaches to functionality.

Now, Light Reading, UBM Tech, and UBM DeusM's Service Provider IT Report (www.serviceproviderITreport.com) have come to the aid of buyers, suppliers, and communication service providers who are searching for clarification on how SDN works and the merits of the competing approaches. We are announcing the availability of a special report, SDN: Physical vs. Logical.

The report, authored by electrical engineer and UBM Tech contributor Kurt Marko, draws on his tremendous knowledge of systems and networking design, as well as survey research by InformationWeek.

"I believe that everyone in the tech sector recognizes the inherent value in applying virtualization concepts to, not only the corporate network, but also the service provider networks that are the backbone of our communications infrastructure," said James M. Connolly, editor in chief of the Service Provider IT Report. "The challenge is in identifying the best approaches to SDN and guiding buyers at both the enterprise and service provider levels through the decision-making process. Kurt's report establishes a strong foundation for the decision process."

Marko's report, SDN: Physical vs. Logical, is available now in the Information Resources section of the Service Provider IT Report -- the community for service provider IT and OSS professionals -- sponsored by Dorado Software.

Carly Cohen
Marketing Coordinator, UBM DeusM

About ServiceProviderITReport.com:
Service Provider IT Report is the information home for a community of IT professionals in the telecom market. Service provider IT is at the heart of enabling service providers around the world to support the needs of their customers in building, managing, and expanding networks. Those IT professionals have to ensure, not only that their networks are responsive to customer needs, but also that they are both dynamic and cost effective. Service Provider IT Report is where telecom IT executives go for advice from noted experts and their peers in the field.

About UBM DeusM:
UBM DeusM (www.deusm.com) is an integrated marketing services company owned by UBM plc, targeting the fastest growing segment of the online publishing industry: business social media. The company is led by Managing Director Stephen Saunders, Min's Marketer of the Year 2010. He and the other UBM DeusM principals have built and delivered more than 45 successful sites and online communities over the last two years. UBM DeusM's service is based on a unique platform, called Community in a Box (CiaB), which employs a structured system of proven B2B web publishing best-practices, combined with a breakthrough integrated multimedia publishing platform (n-Server) to enable marketers to quickly and profitably set up specialized communities for their target customers.

About UBM Tech:
UBM Tech is a global media business that brings together the world's technology communities through live events, online properties, and custom services. UBM Tech's community-focused approach provides its users and clients with expertly curated research, education, training, community advocacy, user-generated content, and peer-to-peer engagement opportunities that serve the Electronics, Security, Enterprise Communications, Network Infrastructure and Applications, Game and App Developers, and Tech Marketing communities. UBM Tech's brands include Black Hat, DesignConEE TimesEnterprise Connect, Game Developers Conference (GDC), HDIInformationWeekInterop, and Light Reading. Create, a UBM Tech full-range marketing services division, includes custom events, content marketing solutions, community development, and demand generation programs based on its content and technology market expertise. UBM Tech is a part of UBM (UBM.L), a global provider of media and information services with a market capitalization of more than $2.5 billion. For more information, go to http://tech.ubm.com; follow us on Twitter at @UBMTech.

About Light Reading:
Light Reading (www.lightreading.com) combines its research-led online communities and targeted events portfolio to help those in the global communications industry make informed decisions. Lightreading.com is the ultimate source for telecom analysis for more than 300,000 subscribers each month, leading the media sector in terms of traffic, content, and reputation. Light Reading produces targeted communications events and focused one-day conferences each year for cable, mobile, and wireline executives across five continents.