Co-Authors of the 'Agile Manifesto' to Keynote at SD Best Practices 2003
Martin Fowler, Robert. C. Martin and Ken Schwaber to give an Agile Update
Other Industry Renowned Keynotes are Watts Humphrey, SEI Fellow, Software Engineering Institute, Ed Yourdon, industry renowned consultant, author and lecturer, and Ted Farrell, Chief Architect and Director of Strategy at Oracle Corporation
Aug 21, 2003
CMP Media's SD Events Group today announced the keynotes for its new East Coast conference, SD Best Practices, September 15 -18, in Boston. This year's keynote lineup includes:
-- Martin Fowler, Robert C. Martin and Ken Schwaber -- The Agile Manifesto was drafted in 2001 by seventeen industry visionaries exploring software methodologies. The highest priority of the Agile Manifesto is to "satisfy the customer through early and continuous delivery of valuable software." Fowler, Martin, and Schwaber, three of the seventeen authors, will describe some of the successes and failures that they've observed and offer their insight on where agile methods are heading. Martin Fowler is Chief Scientist of ThoughtWorks Inc., Robert C. Martin is President of Object Mentor Inc., and Ken Schwaber is President of Advanced Development Methods, Inc. -- Watts Humphrey, SEI Fellow, Software Engineering Institute, will discuss the environmental characteristics required for complex creative work and how this working situation is typically established. Mr. Humphrey joined the Software Engineering Institute of Carnegie Mellon University after his retirement from IBM in 1996. While at SEI, he has established the Process Program, led the initial development of the Software Capability Maturity Model, and introduced the concepts of Software Process Assessment and Software Capability Evaluation. Prior to joining SEI, Mr. Humphrey spent 27 years with IBM. -- Ed Yourdon, an industry renowned consultant, author and lecturer will take a new look at "death march" projects. Mr. Yourdon describes "death march" projects as projects that involve intense pressure -- "where the only obvious way to succeed is for the entire team to work 16 hours a day, 7 days a week with no vacations." Mr. Yourdon will explore the five factors involved in reaching success with these projects -- politics, people, process, project management and tools. -- Ted Farrell, Chief Architect and Director of Development Tools for Application Development Tools at Oracle Corporation will be exploring service oriented architecture in his keynote address. Mr. Farrell will examine the characteristics of this new development approach, its impact on existing development teams and applications and give recommendations on how best to transition to this new paradigm.
In addition to these dynamic keynote addresses, SD Best Practices offers more than 100 sessions designed to educate attendees about software methodologies, effective management and development tools. "SD boasts a lineup of speakers who are the top innovators in the software development field. They are not following the trends but are creating the program languages, enterprise applications, and methodologies people are talking about today," said Nicole Garbolino, SD Conference Director. "Our close relationship with such visionaries has enabled SD to keep pace and evolve to meet the needs of developers."
For detailed listings of exhibitors, speakers, events and all conference information, visit www.sdexpo.com.
For press registration -- http://www.sdexpo.com/2003/bp/press/press_reg.htm
About CMP Media LLC
CMP Media LLC (www.cmp.com) is a leading integrated media company providing essential information and marketing services to the entire technology spectrum -- the builders, sellers and users of technology worldwide. Capitalizing on its editorial strength, CMP is uniquely positioned to offer marketers comprehensive, integrated media solutions tailored to meet their individual needs. Its diverse products and services include newspapers, magazines, Internet products, research, direct marketing services, education and training, trade shows and conferences, and custom publishing.
CONTACT: Kate Adams of CMP Media / SD Events Group, +1-415-947-6165 or [email protected], or www.sdexpo.com.
SOURCE: CMP Media LLC
CONTACT: Kate Adams of CMP Media / SD Events Group, +1-415-947-6165 or
[email protected], or www.sdexpo.com
Web site: http://www.sdmagazine.com/