CMP's 'InformationWeek' Launches Two New E-Mail Newsletters
- Success of 'InformationWeek' Daily Leads to Creation of 'Bizmodel.com' and 'Between the Lines' -
Aug 28, 2000
CMP's "InformationWeek" today launched two weekly e-mail newsletters, "Bizmodel.com" and "Between the Lines." The two join the highly successful "InformationWeek" Daily, which reaches 200,000 qualified readers, rounding out "InformationWeek's" e-newsletter portfolio.
"Reader demand was the driving force behind the creation of 'Bizmodel.com' and 'Between the Lines," said Mike Friedenberg, Publisher of "InformationWeek." "These e-newsletters provide subscribers with the same type of unique perspective they get across 'InformationWeek's' platform of products."
Each new e-newsletter reaches 50,000 qualified subscribers, all of whom personally requested the service. Like "InformationWeek" Daily, the two new editions feature original content not found in the print publication. "Between the Lines" features additional content beyond the printed page from "InformationWeek's" most popular columnists including Bob Evans, Jack Soat and financial analyst Bill Schaff. "Bizmodel.com" focuses on news and analysis of critical Customer Economy developments including mergers and acquisitions, product announcements and emerging trends.
To subscribe to "InformationWeek's" e-newsletters, visit http://www.informationweek.com/newsletters.
"InformationWeek" helps the people who buy, build and manage technology drive business innovation powered by technology. In addition to the weekly magazine, "InformationWeek" provides a system of information solutions including informationweek.com, "InformationWeek" Research, "InformationWeek" Events, and "InformationWeek" e-newsletters. In May 2000, "InformationWeek" was named one of the nation's Top 10 B2B Media Powerhouses by Advertising Age's B2B Magazine.
About CMP Media Inc.
CMP Media Inc. is the leading high-tech media company providing essential information and marketing services to the entire technology spectrum -- the builders, sellers and users of technology worldwide. With its portfolio of newspapers, magazines, custom publishing, Internet products, research, consulting and conferences, CMP is uniquely positioned to offer marketers comprehensive integrated solutions tailored to meet their individual needs. Online editions of the company's print publications, along with products and services created exclusively for the Internet, can be found on CMPnet at http://www.cmpnet.com/.
SOURCE: CMP Media Inc.
Contact: Lisa Rubino of InformationWeek, 516-562-7037
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