CMP's InformationWeek Daily Premieres on the AvantGo Mobile Internet Service
Daily E-mail Newsletter Now Available to Handheld Users
Aug 21, 2000
CMP's InformationWeek has teamed with AvantGo, Inc. to provide handheld and Internet-enabled phone users access to its popular e-mail newsletter service, InformationWeek Daily.
"Users derive tremendous value from InformationWeek Daily's unique editorial content," said Mike Friedenberg, Publisher of InformationWeek.
Increasing demand for InformationWeek Daily resulted in a circulation increase for InformationWeek Daily from 150,000 to 200,000 qualified subscribers in June and prompted InformationWeek's decision to develop two new e-newsletters -- Bizmodel.com and Between the Lines -- which launch later this month.
The new channel of distribution offered by AvantGo's free service allows Palm OS, Windows CE and web-enabled phone users to download and access InformationWeek Daily's breaking news coverage, stock quotes and calendar of upcoming IT events.
"Working with AvantGo opens up an entirely new channel of distribution for us. It allows road warriors to harness the power of InformationWeek and to stay on top of industry news whether they're traveling or simply don't have access to their desktops," said Friedenberg.
InformationWeek helps the people who buy, build and manage technology drive business innovation powered by technology. In addition to the weekly magazine, InformationWeek provides a system of information solutions including informationweek.com, InformationWeek Research, InformationWeek Events which includes the annual InformationWeek Conference for business and technology executives and InformationWeek Daily, an e-mail news service. In May 2000, InformationWeek was named one of the nation's Top 10 B2B Media Powerhouses by Advertising Age's B2B Magazine.
About CMP Media Inc.
CMP Media Inc. is the leading high-tech media company providing essential information and marketing services to the entire technology spectrum-the builders, sellers and users of technology worldwide. With its portfolio of newspapers, magazines, custom publishing, Internet products, research, consulting and conferences, CMP is uniquely positioned to offer marketers comprehensive integrated solutions tailored to meet their individual needs. Online editions of the company's print publications, along with products and services created exclusively for the Internet, can be found on CMPnet at http://www.cmpnet.com/.
About the AvantGo Mobile Internet Service
The AvantGo mobile Internet service provides free interactive and personalized content and applications to people with handheld devices based on the Palm OS and Windows CE platforms, as well as Internet-enabled phones. Using a wireless, real-time connection or via desktop synchronization, AvantGo users can access the web directly from their mobile devices or they can select from over 400 content channels that have been optimized for mobile devices. Optimized channels include news, stock quotes, flight schedules, movie listings, restaurant reviews, maps, weather and much more from brand-name content providers and e-businesses. The free mobile Internet service is available at http://www.avantgo.com/.
SOURCE: CMP Media Inc.
Contact: Lisa Rubino of CMP Media, 516-562-7037
Company News On-Call: http://www.prnewswire.com/comp/181993.html or fax,
800-758-5804, ext. 181993