CMP Media Selects GotSavings to Provide Coupon, Rebate, and Promotional Information To TechShopper.com
Jul 27, 2000
CMP Media Inc. (http://www.cmpnet.com/), a leading provider of high-tech news and information, has chosen GotSavings to provide product promotion information for TechShopper.com, CMP's technology research, shopping, and support resource. Starting today, TechShopper will integrate GotSavings's comprehensive coupon, rebate, contest, and special offer information within its "Compare & Buy" areas.
GotSavings enhances the TechShopper buying experience by adding product promotions to the site's existing body of unique product research and purchasing tools. After reviewing the promotions, site users can immediately receive promotions of interest by email. By letting users select only the promotions that interest them, TechShopper shields users from the normal deluge of unsolicited promotional messages.
In addition to GotSavings's promotions and rebates, TechShopper offers expert opinions, product reviews, and articles from CMP publications and Web sites, plus peer ratings and reviews as well as purchasing opportunities through comparison shopping, negotiated pricing, group buying, and auction engines.
"People are seeking more information for their buying decisions and need to know all their options before they buy, which includes special rebates or promotions," explains TechShopper Editor-in-Chief Ronen Yaari. "By partnering with GotSavings, we give users complete information about the product landscape so they can make an intelligent and well-informed buying decision."
"GotSavings is the first online promotion service that lets manufacturers reach shoppers directly during the buying process," explains Jeremy Salesin, VP, Business Development at GotSavings. "With its large readership and broad toolkit of research and purchasing utilities, TechShopper is an ideal environment for GotSavings."
About CMP Media Inc.
CMP Media Inc. (http://www.cmpnet.com/) is a leading high-tech media company providing essential information and marketing services to the entire technology spectrum -- the builders, sellers and users of technology worldwide. Capitalizing on its editorial strength, CMP is uniquely positioned to offer marketers comprehensive, integrated media solutions tailored to meet their individual needs. Its diverse products and services include newspapers, magazines, Internet products, research, direct marketing services, education and training, trade shows and conferences, custom publishing, testing and consulting.
Based in Mountain View, Calif., GotSavings serves the $85 billion U.S. promotions industry with innovative and cost-effective solutions for more efficiently managing, distributing and redeeming manufacturer and retailer promotions and rebates. The company distributes promotions through partnerships with over 30 e-commerce sites and services, including Buy.com, CMPExpress.com, and Hardwarestreet.com, and has listed over 1,200 rebate campaigns for over 80 brands. The company was founded in 1998 and is privately held. Please visit http://www.gotsavings.com/ or call 650-210-0330 for more information.
SOURCE: CMP Media Inc.
Contact: Ronen Yaari, TechShopper Editor-in-Chief, 516-562-5367, or
[email protected], of CMP Media Inc.; or Vallee Hubbard Bubak of Hubbard
Communications, 831-440-0338, or [email protected], for Got Savings
Company News On-Call: http://www.prnewswire.com/comp/181993.html or fax,
800-758-5804, ext. 181993