Rhomobile Selected as Launch Pad People's Choice Winner at Web 2.0 Expo San Francisco

Six Finalists Receive Real-Time Feedback from Judges and Audience Attendees

PRNewswire
SAN FRANCISCO
May 5, 2010

O'Reilly Media, Inc. and UBM TechWeb, co-producers of Web 2.0 Expo, Web 2.0 Summit, Gov 2.0 Expo and Gov 2.0 Summit, today announced the People's Choice winner of the Launch Pad program. Rhomobile, one of six on-stage presenters, was selected as the People's Choice Winner on Wednesday, May 5 during Web 2.0 Expo San Francisco at the Moscone West Convention Center. The Launch Pad program, sponsored this year by Elance and supporting sponsor, Zoosk, is a unique public forum designed to spotlight new products or technologies being introduced to the Web 2.0 market. For more information visit: http://www.web2expo.com/sf.

Rhomobile creates cross-platform native applications for all major smartphones with Rhodes, the open-source smartphone app framework. Along with RhoHub, the first hosted development as a service for mobile and RhoSync, a standalone server that keeps enterprise application data current and available on users' smartphones, Rhomobile's suite of products provide a complete mobility solution for businesses of all sizes.

"We're very excited and pleased to win the People's Choice award at this year's Web 2.0 Expo Launch Pad program," said Adam Blum, Rhomobile CEO. "Rhomobile designed Rhodes to appeal to web developers and that targeting seemed to resonate with the Web 2.0 audience. We can't think of a better venue to receive an award. Winning Launch Pad validates the Rhodes approach to use your web skills to write native apps."

"I want to thank and congratulate all of this year's participating Web 2.0 Expo Launch Pad companies," said Brady Forrest, Web 2.0 Expo Co-Chair. "The Launch Pad program provides an opportunity for creative ideas to be shared and supports the enthusiasm for innovation conveyed by each of our finalists. We'd like to applaud Rhomobile for demonstrating unique applications that are helping shape the Web 2.0 industry."

In addition to Rhomobile, the People's Choice winner, AskYourTargetMarket.com, Engleasy, Pearltrees, Strings and Stupeflix also presented at today's Launch Pad program. Each of these finalists had the opportunity to showcase their new ideas on stage in front of the Web 2.0 Expo audience and receive real-time feedback from the following judges: Marshall Kirkpatrick of ReadWriteWeb, Ellen Pack of Elance and Brian Singerman of Founders Fund.

A forum for creativity, engineering, and innovation, Web 2.0 Expo San Francisco includes a multi-track conference, an "unconference" program called Web2Open, a major tradeshow with more than 75 sponsors and exhibitors, and multiple networking events. Web 2.0 Expo is the leading global gathering of developers, designers, marketers, and business professionals building the next generation Web.

To learn more about the 2010 Web 2.0 Expo San Francisco visit: http://www.web2expo.com/sf

To see articles, blogs, and other coverage of this year's event, visit: http://www.web2expo.com/webexsf2010/public/content/news-coverage

To read the O'Reilly Radar, visit: http://radar.oreilly.com/

If you'd like to stay up to date on information relating to Web 2.0, sign up for the conference newsletter (login required):http://www.oreillynet.com/cs/nl/home#conferences

About O'Reilly

O'Reilly Media spreads the knowledge of innovators through its books, online services, magazines, and conferences. Since 1978, O'Reilly has been a chronicler and catalyst of leading-edge development, homing in on the technology trends that really matter and spurring their adoption by amplifying "faint signals" from the alpha geeks who are creating the future. An active participant in the technology community, the company has a long history of advocacy, meme-making, and evangelism. For more information, visit: http://www.oreilly.com/. O'Reilly is a registered trademark of O'Reilly Media, Inc. Other products mentioned may be trademarks of their respective companies.

About UBM TechWeb

UBM TechWeb, the global leader in technology media and professional information, enables people and organizations to harness the transformative power of technology. Through its three core businesses - media solutions, marketing services and paid content -UBM TechWeb produces the most respected and consumed brands and media applications in the technology market. More than 14 million business and technology professionals (CIOs and IT managers, Web & Digital professionals, Software Developers, Government decision makers, and Telecom providers) actively engage in UBM TechWeb's communities and information resources monthly. UBM TechWeb brands include: global face-to-face events such as Interop, Web 2.0, Black Hat and Enterprise Connect; award-winning online resources such as InformationWeek, Light Reading, and Network Computing; and market-leading InformationWeek, Wall Street & Technology, and Advanced Trading magazines. UBM TechWeb is a UBM company, a global provider of news distribution and specialist information services with a market capitalization of more than $2.5 billion.

First Call Analyst:
FCMN Contact: jtanner@techweb.com

SOURCE: UBM TechWeb

CONTACT: Joylyn Tanner, PR Specialist, of TechWeb, +1-415-947-6319,
jtanner@techweb.com; or Maureen Jennings, Conferences Publicist of O'Reilly
Media, Inc., maureen@oreilly.com