UBM TechWeb's Enterprise 2.0 Conference Announces 2010 Launch Pad Finalists

Four Companies Selected to Take the Stage at Boston Event

May 17, 2010

UBM TechWeb today announced the four finalists selected to participate in this year's Launch Pad program at the Enterprise 2.0 Conference in Boston. The Launch Pad program provides a unique public forum for unveiling new social tools within the enterprise and will take place during the Enterprise 2.0 Conference in Boston on Wednesday, June 16th at the Westin Boston Waterfront. The Enterprise 2.0 Conference is the first and largest worldwide conference and demonstration pavilion dedicated to exploring how Web 2.0 and social technology is dramatically changing the enterprise to make businesses more agile, efficient and adaptable in today's market. For more information visit: http://launchpad.e2conf.com/.

Participants this year posted their submissions first in Twitter format. Top submissions were invited by the Jury to upload a short video submission to the Launch Pad site to compete for the title and chance to present to the Enterprise 2.0 community at the event. Each Launch Pad finalist will have five minutes on stage to present their new 2.0 tools and services to the event's audience of creators, evangelists and adopters of cutting edge technologies. Following the finalists presentation, the audience will select a "People's Choice" winner.

  The four finalists are:
  --  Baydin: helps customers manage their inboxes, discover information
      they need to know about, and clear mental clutter out of their way.
      Baydin allows customers to focus on what's meaningful, while they take
      care of the rest.
  --  Doodle: a free online coordination tool which requires neither
      registration nor software installation.  Doodle is a leading online
      scheduling tool that takes the pain out of finding the right date and
      time for a group of people to meet and makes scheduling virtually
  --  InnovationCast: a software designed to amplify innovation engagement,
      supporting and facilitating the management of your company's
      innovation process from beginning to end.
  --  MindQuilt: knowledge sharing for the enterprise with capabilities to
      add a fun Game Mechanic for employees or capture knowledge to start a
      knowledge base. It's easier to use than wikis, forums or group chats.

"We are pleased by the industry enthusiasm of all companies that participated in this year's Launch Pad," said Steve Wylie, General Manager, Enterprise 2.0 Conference. "We look forward to hearing more from the selected four finalists as they take the stage to present their unique technologies and applicable solutions to the Enterprise 2.0 audience. We congratulate each finalist for their continued innovation in the industry."

* For more information on 2010 Enterprise 2.0 Conference Launch Pad finalists, visit: http://launchpad.e2conf.com/

* To learn more about the 2010 Enterprise 2.0 Conference or to register, visit: http://www.e2conf.com/boston/

* To see more details on Launch Pad, visit: http://launchpad.e2conf.com/

* To apply for a media pass, visit: http://www.e2conf.com/boston/media-center/

* To see the latest conference news and to interact with other Enterprise 2.0 Conference attendees join the Facebook group: http://www.facebook.com/e2conf

About The Enterprise 2.0 Conference

The Enterprise 2.0 Conference explores the integration of Web 2.0 technologies in the enterprise, from both strategic and tactical perspectives. This annual conference and sponsor pavilion focuses on the tools and techniques that best leverage the technical, productive and social aspects of IT and workgroup environments to build a cohesive collaboration strategy and empower a connected workforce. For more information visit: www.e2conf.com.

About UBM TechWeb

UBM TechWeb, the global leader in technology media and professional information, enables people and organizations to harness the transformative power of technology. Through its three core businesses - media solutions, marketing services and paid content - UBM TechWeb produces the most respected and consumed brands and media applications in the technology market. More than 14 million business and technology professionals (CIOs and IT managers, Web & Digital professionals, Software Developers, Government decision makers, and Telecom providers) actively engage in UBM TechWeb's communities and information resources monthly. UBM TechWeb brands include: global face-to-face events such as Interop, Web 2.0, Black Hat and VoiceCon; award-winning online resources such as InformationWeek, Light Reading, and Network Computing; and market-leading InformationWeek, Wall Street & Technology, and Advanced Trading magazines. UBM TechWeb is a UBM company, a global provider of news distribution and specialist information services with a market capitalization of more than $2.5 billion.

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Web Site: http://www.e2conf.com/