CMP's Mobile Business Expo 2007 Launches in New York; Themes and Speakers Announced

Mobile Business Expo, produced by CMP Technology, announces the launch of the third annual Mobile Business Expo at the Jacob K. Javits Convention Center in New York, October 22-25. Mobile Business Expo is the only conference and expo that helps build and connect a mobile workforce and leverages wireless technology for the enterprise. The mobility industry's leading vendors and industry experts will again gather to discuss and debate the most important issues, strategies and technologies driving the business mobility market.

"Mobile Business Expo will explore how to improve communication, operational efficiency and productivity through the strategic use of wireless technologies, said Steve Wylie, General Manager of Mobile Business Expo. "Through demonstrations and quality education, attendees will learn to implement a secure, end-to-end mobile business plan that delivers value and cuts costs."

The following experts will discuss critical issues facing the wireless enterprise:

  -- Future of Wireless Broadband
     Craig Mathias Principal, Farpoint Group; Alan Cohen, Vice President,
     Mobility Solutions Cisco Systems, Inc.; Sujai Hajela, Vice President
     and General Manager, Wireless Infrastructure Division, Enterprise
     Mobility Business, Motorola, Inc.
  -- Mobile Business 2.0: The True Promise of Wireless
     Stephen Wellman, Editor-in-Chief, Information Week's "Over the Air,"
     Sanjay Shirole, President and CEO, Xora, Sprint LBS Provider
  -- In Search of the Ultimate Mobile Communicator
     David Berlind, Executive Editor, ZD Networks

Mobile Business Expo will explore targeted key themes driving the next generation of enterprise mobility, from the growth of the mobile Web and 3G services to the future of mobile business applications and fixed/mobile convergence. The event is targeted towards IT professionals, business managers and channel professionals who are focused on leveraging wireless technologies and looking to integrate the disciplines, technologies and vendors involved in the enterprise mobility equation.

"Mobile Business Expo charges the industry's thought-leaders to advance the enterprise into the next-generation of mobile communication," said Stephen Wellman, Editor-in-Chief, InformationWeek. "This important event is a valuable opportunity to learn how the integration of business disciplines, technologies, and practical strategies creates the most successful enterprise mobility solutions."

AT&T, Ascendent/Blackberry (RIM), Cisco, Siemens, Sprint, Sybase iAnywhere, Trellia and Verizon are premier sponsors of Mobile Business Expo 2007.

In addition, Mobile Business Expo 2007 colocates with Interop New York, the leading business technology event; VoiceCon, the forum for business IP telephony; and Outsource World, the premier pure-play business trade platform for executives who need to outsource business services. This unique combination of leading events offers attendees an unprecedented look into the most powerful innovations and solutions the industry has to offer.

About Mobile Business Expo

Mobile Business Expo integrates the business strategies, technologies, tools and corporate issues necessary to build an end-to-end mobile strategy and manage a mobile workforce. Mobile Business Expo is targeted towards IT professionals, business managers and channel professionals who are focused on leveraging wireless technologies and looking to integrate the disciplines, technologies and vendors involved in the enterprise mobility equation. Mobile Business Expo will take place at the Jacob K. Javits Convention Center in New York, October 22-26, 2007. For more information about the event, please visit http://www.mobilebusinessexpo.com/.

About CMP

CMP (http://www.cmp.com/) is a media and marketing solutions company serving the technology industry. With the leading online, event and print brands in all technology market categories, and with services and tools that reach beyond traditional advertising, CMP shapes and influences the technology industry worldwide. CMP publishes highly respected media brands such as TechWeb, InformationWeek, ChannelWeb, CRN, EE Times and TechOnline; produces major industry events such as Interop, Web 2.0, XChange, Game Developer and the Embedded Systems Conferences; and provides business information and marketing services such as the International Customer Management Institute, Semiconductor Insights and Second Life consulting for technology marketers. CMP is a subsidiary of United Business Media (http://www.unitedbusinessmedia.com/), a global provider of news distribution and specialist information services with a market capitalization of more than $3 billion. For more CMP news, go to http://www.cmp.com/news.

First Call Analyst:
FCMN Contact:

SOURCE: CMP Technology

CONTACT: Natalia Wodecki, PR Manager of CMP Technology, +1-415-947-6769,
nwodecki@cmp.com

Web site: http://www.cmp.com/
http://www.mobilebusinessexpo.com/
http://www.unitedbusinessmedia.com/