Launch Pad and Cisco TelePresence Among Highlights at CMP Technology's Enterprise 2.0 2007

Deadline Quickly Approaching for Startups to Participate in 'Launch Pad' Event

Apr 12, 2007

Enterprise 2.0, formerly the Collaborative Technologies Conference, produced by CMP Technology, today announced some highlights for the 2007 event: Launch Pad and the Cisco TelePresence demonstration. Enterprise 2.0 will take place at the Westin Boston Waterfront Hotel in Boston, Massachusetts from June 18 - 21. Registration is now open at

Launch Pad will feature companies launching at Enterprise 2.0 and/or companies announcing the release of a never before shown product or service. Just four companies will be selected to introduce their new company or product on the main stage during the event. Interested companies are encouraged to submit their application by April 25th. Information regarding requirements for applicants can be found at

"Enterprise 2.0 focuses on how smart business and technology leaders are harnessing the power of a new breed of technologies and a business culture that will catapult their businesses to never before seen levels of productivity and innovation," states Steve Wylie, Enterprise 2.0 conference chair. "The Launch Pad portion of Enterprise 2.0 will showcase some of the exciting new entrants in the world of frictionless information flow and communication, transparency and collaboration."

Another highlight during this four-day event is the demonstration of Cisco TelePresence, a high-end video conferencing system that lets you experience "in person" communication over a converged network. Cisco, an Enterprise 2.0 Platinum sponsor, will be showcasing TelePresence at a special exhibit adjacent to the Enterprise 2.0 Demo Pavilion.

"New forms of collaboration, such as social networking technologies and virtual meeting experiences, are changing the way people communicate with friends, family, business partners and customers," said Marthin De Beer, Cisco's senior vice president of the Emerging Markets Technology Group. "These industry innovations, combined with the proliferation of video, will undoubtedly lead to a new dimension in how people communicate in real-time. With more digital media, more devices, easier access and wider distribution, there are endless possibilities for improving global collaboration."

The program at Enterprise 2.0 will include six different conference tracks: Foundations for Enterprise 2.0, New Ways to Work: Organization 2.0, New Social Tools for the Enterprise, Evolving Enterprise Collaboration Platforms, Leadership and Enterprise 2.0 in Action. Other highlights include in-depth Tutorials and "From the Labs," an event inside an event where four different vendors present projects representing their take on the next big thing in the enterprise 2.0 space. More information can be found at

About CMP Technology (

CMP Technology is a marketing solutions company serving the technology industry. Through its market-leading portfolio of trusted information brands, CMP has earned the confidence of more technology professionals than any other media company. As a result, CMP is the premier provider of access, insight and actionable programs designed to connect sellers and buyers in ways that yield superior return on investment. CMP Technology is a subsidiary of United Business Media (, a global provider of news distribution and specialist information services with a market capitalization of more than $3 billion.

SOURCE: CMP Technology

CONTACT: Liliana Arancibia, PR Specialist of CMP Technology,
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