RFID Excellence in Business Awards Recognize Innovation, Vision, Environmental Guardianship

TechInsights and RFID Revolution announced the winners of the second annual RFID Excellence in Business Awards at a formal ceremony on the opening day of the RFID World 2008 event at the MGM Grand in Las Vegas. The awards recognize companies and innovators whose products or implementations demonstrate the benefits of RFID (radio frequency identification) technology.

"We were pleased to receive more than 60 application submissions this year from companies, hospitals and U.S. federal, state, and local governments," said Leslie Downey, Principal, RFID Revolution. "Our panel of independent judges was very impressed with the quality of the submissions. The winners demonstrated diverse benefits of RFID such maximizing produce purity and freshness, increasing transportation efficiency and helping the seeing-impaired identify objects in their surroundings."

  The 2008 Award categories and winners are:

  Excellence in RFID Implementation
  Winners: Office of the Product Manager - Joint Automatic Identification,
  U.S. Department of Defense and Savi Technology
  Project: U.S. Department of Defense Radio Frequency In-Transit Visibility
  Network

  Excellence in RFID Pilot
  Winner: Kimberly-Clark
  Project: RTLS-Enabled Yard Management System

  Excellence in RFID Technology
  Winner:  Sensormatic, a Tyco International Company
  Project: Sensormatic® iREAD™ Platform (iREAD) for Item Level Retail

  RFID Visionary of the Year
  Winner: Victor Vega, Director, IC & Tag Product Marketing, Alien
  Technology

  Most Innovative RFID Application
  Winner: SkyeTek Inc.
  Project: Gaishan Technology Leverages SkyeTek's Secure RFID Reader
  Technology to Assist the Seeing-Impaired

  Protecting the Environment
  Winner: Hawaii State Department of Agriculture
  Project: Food safety through an RFID Food Traceability System

  Judges for the 2008 RFID Excellence in Business Awards were:
  -- Laurie Sullivan, Editor, RFID World Online  --  Lead Judge
  -- Dr. Dan Dobkin, Proprietor, Enigmatics
  -- Ann Grackin, CEO, ChainLink Research
  -- Sue Hutchinson, Director of Industry Adoption, EPCglobal North America
  -- Sandip Lahiri, IT Architect, IBM Software Group, IBM
  -- Doug Martin, Consultant, RFID Applications
  -- Greg Matula, Program Manager, RFID Operations, Hewlett-Packard
  -- Dan Mullen, President, AIM Global (Association for Automatic
     Identification & Mobility)

More information about the winners and applicants will be available at http://www.rfidawards08.com/ the week of September 15.

About RFID World (http://www.rfid-world.com/2008)

RFID World is the leading industry event where buyers and sellers of advanced track & trace solutions meet to discover new technologies and applications, as well as share ideas and network with industry innovators from around the globe.

About TechInsights (http://www.techinsights.com/)

TechInsights is the daily source of essential business and technical information for the electronics industry's decision makers -- the Creators of Technology -- that define, develop, and bring to market the electronic products that improve our lives. With global market leading brands such as EE Times, Semiconductor Insights, TechOnline, Embedded Systems Conferences and Portelligent, TechInsights is the leading dedicated information and services business serving the worldwide electronics market. For more information, please visit http://www.techinsights.com/. TechInsights is a division of United Business Media (http://www.unitedbusinessmedia.com/), a global provider of news distribution and specialist information services with a market capitalization of more than $2.5 billion.

About RFID Revolution

Based in the Washington, DC, area, RFID Revolution, LLC provides radio frequency identification (RFID) education and market strategy consulting services. Its state-of-the-art, Internet-based learning tool, RFID Essentials, provides professionals in end-user companies with comprehensive RFID working knowledge, quickly and economically. In hours, project team members can acquire the ability and readiness to help accelerate their company's RFID initiative and return on investment. To learn more, please visit http://www.rfidrevolution.com/ or call 301-589-9791.

  Media Contacts:
  Leslie Downey
  RFID Revolution
  301-589-9791
  RFIDAwards@rfidrevolution.com


  RFID World Event Contacts:
  Tim Downs              Amy Giannini
  Managing Director      Event Marketing Manager
  949-235-8985           415-947-6626
                         agiannini@techinsights.com

  Media Contact:
  Lynda Kaye
  Mango Communications
  650-799-2888
  lynda@mangocommunications.com

First Call Analyst:
FCMN Contact:

SOURCE: TechInsights

CONTACT: Leslie Downey of RFID Revolution, +1-301-589-9791,
RFIDAwards@rfidrevolution.com; or RFID World Event Contacts, Tim Downs,
Managing Director, +1-949-235-8985, or Amy Giannini, Event Marketing Manager,
+1-415-947-6626, agiannini@techinsights.com; or media, Lynda Kaye of Mango
Communications, +1-650-799-2888, lynda@mangocommunications.com, for
TechInsights

Web site: http://www.techinsights.com/
http://www.rfid-world.com/2008